World-add.com also doing Internet marketing and website promotion company. We use search engine optimization, viral marketing, social networking, blogs, and video to achieve high return on investment for our marketing efforts. We can reach your customers, and we can convince them to buy. That’s what marketing is all about.
Internet marketing is a broad term that refers to any promotional activity over the Internet designed to attract more customers for a business. This includes paid advertising, such as banners ads and pay-per-click ads, and traffic-increasing activities such as search engine optimization and blog marketing. The rule of thumb is: more traffic means more customers. However, marketing is not just about attracting more traffic. You also need to convince your customers to buy. This means that you have to target the right users with the right message. So, basically, Internet marketing is about finding the right customers online and convincing them to buy.
Search Engine Optimization
Search engines can send a large number of targeted users to your website on a daily basis over a long period of time. The best way to take advantage of search engines is to optimize your website. This includes modifying your content according to search engine specifications. More importantly, though, your website needs to start generating a positive reputation and a high page rank. This can be done through proper linking to your website from reputable and related websites.
Word-of-mouth is the most effective marketing tool. Not only do you get your message spread around for free, but also the potential customer receives the message from a known and credible source, which makes it that much more convincing. This is known as viral marketing: getting people so interested enough in your service or product that they want to tell everyone they know about it. Viral marketing is considerably effective for many types of industries.
Unlike websites, which are considered commercial and biased, blogs have the reputation of being personal and fair. While this reputation holds, it is beneficial for businesses to setup blogs in parallel with their website. The blogs will serve to attract users, convince them of the validity of your services and products, and boost your website’s ranking in search engines.
Millions of users flock to social networking websites like MySpace and Facebook on a daily basis. They use these websites to communicate with the friends and also to look up business, services, and products in which they are interested. A business with a popular presence on social networking sites will receive a steady flow of interested users, many of who will end up being loyal customers.